E-GO created MV for Lu Han's new lyric song “Lu” in his 2015 album “Reloaded.”In order to coordinate MV with the song's American style, we combined exaggerated colors and animation character “Lu Ren.”“Lu Ren”is the character we specially designed for artist himself.

We combined dances in his previous works and some of the wild actions to model the role of the deer. The video is huge breakthrough for Lu Han, since he showed a whole different side in the video. The tension and enthusiasm hits every viewer who watching the MV.